Our Services
Madera Group furthers social change. Our national network of movers and shakers, funders, and public policy advocates all facilitate social good. We apply your objectives by developing strategic plans, managing fundraising campaigns, writing and rehearsing donor pitch strategies, executing email marketing campaigns, providing media placement, coordinating digital marketing, and producing websites and videos to promote your initiatives. Through our media arm, Madera Group Media, we produce documentaries and change maker stories. Growing your organization means finding ways to engage the public in your vision, your values, and your offerings. By developing programs, policy initiatives, and communications strategies your message—and mission—can be brought to the front of a crowded field. Key ways to reach the public include optimizing outreach through strategic events, the internet, email, and leveraging social media to carry your messages to broad audiences; cultivating and maintaining supporters across all channels through coordinated technology platforms.
Strategy for Success
Strategic planning
Re-framing mission, vision, program objectives
Strategic communications
Public engagement
Donor engagement
Political engagement
Board and executive trainings
Marketing & Fundraising
Digital fundraising and marketing
Multi-channel fundraising
Grant writing and editing
Fundraising Campaigns for Social Media Channels
Micro-targeted social media buys
Advertising across channels
Communications
Public relations
Earned media
Crisis management
Press calls and outreach
Media placement
Press conferences
On camera training
Website & Social Media
Strategy
Data analytics
Search engine optimization
Creative
Brand design
Web and print design
Content generation
Writing and Editing
Storytelling
Video concept and production
Documentaries
Causes & Campaigns
Social, Racial, and Gender Equity
Health and Wellness
Environment and Sustainability
Climate Crisis
Peace and Security
Education
Arts and Culture
Human rights
Children’s Advocacy
Animal Welfare
Election Reform
Voting Rights
Civil Rights
Political Campaigns
Female Candidates Running for Public Office
Social Capital
Strategy
Relationship building
Women-led startup training and coaching
Investor relation communications
Targeted marketing
Pitch deck preparation